Global Wellness Institute launches Web 3.0 initiative to explore future intersections between technology and the multi-trillion dollar wellness economy

Industry veteran Mia Kyricossoftware pioneer Frank Pitsikalisand other global technologists and wellness entrepreneurs will examine how the metaverse, NFTs, cryptocurrency, and more will transform the wellness industry

MIAMI, June 29, 2022 /PRNewswire-PRWeb/ — The nonprofit Global Wellness Institute™ (GWI), the leading research and education resource for the $4.4 trillion the global wellness industry, today announced the launch of a Web 3.0 initiative. The project joins GWI’s portfolio of 34 diverse projects global initiatives and comes at a time when the Metaverse and other technological developments threaten to disrupt wellness activities and society in general.

“The wellness industry, as outlined in 2022 Future of Wellbeing Trends Reporthas been notoriously slow to adopt the technology,” said Mia Kyricospresident and founder of a wellness consulting company Kyricos & Associates LLC, member of the GWI Advisory Board and founding president of the Web 3.0 initiative. “This is our opportunity to seize the moment and prepare for a rapidly emerging Web 3.0 world. This includes hot topics like the Metaverse as a force not only for business growth but also for the good of society, because it could improve the well-being of our citizens in a radically new way.”

The initiative is co-chaired by Frank Pitsikalisformer CEO and Founder of ResortSuite, a leading spa, wellness and hospitality software provider, acquired by Agilysys in 2021. It will aim to help wellness business leaders navigate and harness the power of Web 3.0 technology in a post-pandemic world.

“This initiative is timely and much needed: technology is rapidly transforming much of human life, from how we work to how we heal; there remains much confusion about the impact of the digital world on our health; and wellness businesses are exceptionally high-touch and often tech-averse,” Pitsikalis said. “We felt called to tackle these issues, as well as the new challenges and opportunities the web presents. 3.0, bringing together leaders with informed perspectives from around the world.”

Kyricos, who has led global wellness innovation and brand strategy for companies such as Hyatt, Spafinder Wellness and EXOS, believes that true innovation often comes from leaders and disruptors outside an industry. With this belief in mind, the initiative set out to bring together members from academia, technology, digital design, finance, gaming, innovation and other target industries. At the same time, it also aims to include wellness leaders from established tech-focused companies and/or those already working or advising in the space. Global representation and diversity are also top priorities for Kyricos, who will also serve as a judge for the Web 3-focused “Call for Innovation: Wellness and the Metaverse” competition at the 16th Global Wellness Summit. be annual to be held at Tel Aviv Later this year.

Members of GWI’s Web 3.0 initiative currently include:

  • jenny burnsCEO of Magneticthe from the United Kingdom the largest independent innovation and design company

  • Gon Arie JaffeCEO of Israel-based YogaBulldogzArmy veteran and investor, develops metaverse yoga studio with proprietary NFT collection

  • Kate Hancockserial entrepreneur, international speaker and co-founder of Metaverse XYZnamed one of Trip Advisor’s Top Asian American Influencers of 2021

  • Hasher Nabi, a IndiaAerospace engineer and blockchain “enthusiast”, acting as a cryptocurrency and blockchain project advisor

  • Constantine Goltsev, CTO and co-founder of the world’s first personal trainer powered by artificial intelligence, Altis AI. A Ukrainian-born technologist, Goltsev successfully exited several companies over two decades.

  • Joana Santosprofessor at the University of Lisbon and Business School Lausanne, which teaches innovation, strategy, digital marketing and technology. She also helps lead ISEG Executive Education in Portugal.

  • Veronica Schreibeis SmithCEO of Vera Iconica Architecture and host of the popular podcast, Architecture of Being: Composing Conscious Living, which explores the impact our surroundings, whether environmental or digital, have on longevity, vitality and happiness

The initiative’s inaugural meeting took place in May and they plan to meet every six weeks. It will host guest speakers to share 15-minute innovations in the Web 3.0 space as part of its evolving agenda, with the ultimate goal of serving as a crucial educational resource for business leaders connected to the well-being of the whole world.

To learn more about GWI’s Web 3.0 initiative, visit:

About the Global Wellness Institute: The Global Wellness Institute (GWI), a 501(c)(3) non-profit organization, is considered the leading global research and education resource for the global wellness industry and is known for pioneering major industry that bring together leaders to chart the future. GWI positively impacts global health and well-being by educating public institutions, businesses and individuals on how they can work to prevent disease, reduce stress and improve overall quality of life. Its mission is to promote well-being worldwide.

Media Contact

Beth McGroartyGlobal Wellness Institute, +1 213-300-0107, [email protected]

SOURCE Global Wellness Institute

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