Building a Social Following as a Web Designer – FE News
Working online offers a lucrative life schedule that many people have never experienced. Freelance web development, internet marketing, and design jobs allow any industry professional to work from the comfort of their own home. But it also requires more dedication to make a name for yourself and be recognized by others in the field.
There are a few tips for creating an online social network. Being a web designer is tough and requires a lot of experience just to do freelance work. But add the marketing side and you have a whole new set of problems. Hopefully these tips can ease the initial steps.
People want to find you on Google by searching for the same name and credentials. This could mean googling your real name, your company name, or your past projects. But whatever brand you choose, it should be common to all your networks.
Be sure to create a few social media profiles as a graphic designer for your brands. You don’t have to join every new successful website when it launches. But take the time to figure out where your target market is. Most web designers use Twitter as a means of communication between other designers and developers.
But you might think that forums or smaller message boards are an easier way to network. The importance lies in how you create these profiles and present yourself to the world.
It never hurts to create a few demo projects and post them for free on the web. Other netizens love working with custom PSD and AI files. Graphics are an important part of any successful website and it will attract some attention.
Once you use other social networks, it is very easy to spread your freebies to the world. But larger networks like Twitter or Facebook will help with viral sharing methods. These types of freebies can boost credibility and build your name online.
Apart from graphics, you can also offer fully coded website templates. Some popular business models surround this product. But with the popularity of HTML5/CSS3 and many open source WordPress themes, it’s a huge market. The demand for free web templates is at an all-time high.
If you can’t publish your work, try contacting some online web design blogs. Many bloggers or publishers will be happy to post your giveaways on the site. This will bring in traffic and also help you make a name for yourself as a content publisher.
Other web designers like to learn new things and share their knowledge. If you’re going into website building freelance or full-time, stay in touch with the community. It’s a great way to expand your knowledge and meet some great people along the way.
The easiest way to meet others is to ask good questions. Challenging questions will improve the many different web communities and also give others a reason to help. You will notice that more specific questions will yield better results.
Plus, with Google, it’s now easier than ever to find answers to many difficult questions. Advanced web development techniques can be implemented through Stack Exchange, Shopify, and similar web forums. And all these questions are not of robotic origin – they were asked and answered by real human beings! It shows how exciting our modern internet era has become.
Customers can provide you with negative or positive feedback, but all of this is helpful for me to learn the lessons of being a web designer. No one is right 100% of the time, and we all have lessons to learn.
However, that doesn’t mean you have to hide behind normal design trends. If you have passionate opinions, let them know! Other web designers will happily read your words and maybe even offer their ideas in the bounce. The feedback component is essential so you can reflect on your thoughts and figure out exactly what your message should be.
Over time, you will gain confidence in yourself and your work. No one is getting into website design making it a success in 1 or 2 years. Focus on the areas you’re most passionate about – Photoshop mockups, interfaces, mobile apps, marketing, web analytics, whatever motivates you to start working.
If you don’t know enough about a subject to form an opinion, that’s okay too. Your job as a web designer is to keep practicing and learning new techniques. You’ll be surprised how much you can pick up in just a few weeks of studying.
Apart from free graphics or codes, you can help other designers by sharing great articles. There are hundreds of new blog posts on important topics like top picks and tips, galleries, and tutorials posted online every day. Web designers are always eager to learn about the latest HTML5/CSS3 techniques.
Using one of your favorite social networks, you can share links from other design blogs. It’s a great reason for like-minded designers to follow you and your feed. Even in newer startups like Pinterest, you have a huge user base focused on web design.
It’s hard to balance a digital freelance lifestyle. You have to know how to prioritize everything, work upstream, make your communication more effective, avoid harmful schedules, find partners and limit your working hours.
Building an online following is something that happens for a few years. There is no one who became famous in a few weeks or a few months. It will take a lot of hard work, but this time you will build your skills and confidence. The best way to gain recognition is to persevere through all obstacles and keep your spirits up!
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